John Deere is unique - no other make of farm machinery has survived so long in the same business. Not only that, but while every one of its North American rivals was forced into mergers, takeovers, or outright closures, John Deere has survived independently. And it still bears the name of the man who founded the company.
This book tells the fascinating story of how the company's history unfolded. How, in the 1830s, a blacksmith named John Deere perfected a polished steel plow that worked so well in the sticky soil of illinois that he was able to make a fortune, branch out into other tools, and found a company that - but the turn of the century - was building 200.000 implement a year.